Who Am I?

Currently the Director of Industry Relations for BoomTown, an online real estate platform based in Charleston, SC. Rivers has over 10 years experience in the online marketing and advertising space, working with numerous Fortune 500 companies across the e-commerce, travel and real estate verticals.

After receiving a degree in Philosophy from the Honors Program at The College of Charleston, Rivers promptly joined a band and criss-crossed the US for 5 straight years. Tiring of the constant travel, he landed in Atlanta when someone gave him a break in the nascent search engine marketing world in the early 2000’s. Immediately falling in love with SEM, he found a home at the digital marketing agency 360i, where he worked his way up the ladder to manage pay per click and SEO campaigns for several notable Fortune 500 accounts.

In early 2010, he came to BoomTown to start their Search Engine Marketing department. Applying many agency best practices, he has helped scale BoomTown’s client base from 70 to well over 2200 clients. He has also served as their Director of Client Success, and Director of Digital Marketing & Strategy.

Specialties: Inbound Marketing, Paid Search Marketing, SEO, Digital Lead Generation, Social Media Marketing, Mobile. Experienced in e-commerce, travel and real estate.